+

ANDRÉSITO

 

Ad Artist

.

Crafter

.

Latin Lover?

L

I

M

E

THE LIME SIGNAL

Art & IllustrationAndrés Rincón
Copy & Animation . Arief Dharmawan
Guidance Lukas Roßmanith, VFX artist/AD

Anywhere can feel unsafe for a woman walking alone at night. Lime harnessed the availability of Lime Scooters on the streets to help alleviate this issue, turning the scooters into an emergency signal and escape mechanism for those who feel unsafe.